Mövenpick frozen Yogurt

It is not usual that big food companies are at the edge of food innovation (in the meaning of new product category), as this position is hardly conciliable with sustainable growth. That's why it can be seen as quite surprising that Nestlé recently launched Frozen Yogurt Under its Mövenpick brand.


They can already be found in take away consumption, and should be available soon in shop.


Is Mövenpick launching Frozen Yogurt meaning that Mövenpick is becoming innovative or that Frozen Yogurt is not an innovative product anymore ?

http://nestle-marktplatz.de/view/Mitmachen/Produkttests/Produkttest_Moevenpick_frozen_yoghurt_navi

Will the Kitkat UK be the European Japanase Kitkat?

Kitkat lovers all have a dream : that one day, all the flavors that exist in Japan are available in Europe. And they all ask the same question : why do only Japanese have strawberry cheese cake, apple, wasabi, chili or green tea Kitkat?

Then comes the explanation about licences in Japan and that Nestlé does want to keep a kind of traditionnal Kitkat in Europe.


But  UK is going a bit wilder ... Nestlé UK will indeed lunch this month a new Kitkat Chunky Orange. It will complete the flavors already available there, ie normal, dark chocolate, mint, cookies and cream.

And it seems that Nestlé is using Chunky to introduce new flavours without endangering the fingers, like in Germany, where consumers can get Peanut Butter for example.

So, will we soon have a Maggi Seasonning Kitkat as Japanese have their darkbeans ones?